Music Mondays, Case #2: Look Out For Kendrick Lamar

Spitting out a fast-pace verse with the crowd fully supporting him, he delivers “Look Out For Detox” like no other rapper could.

Except, it’s not his song…and he’s just a fan…and I’m not talking about Kendrick Lamar. I’m talking about Kyle, a fan he let on stage in one of the more fun, elating moments at a concert YouTube has ever seen.

There are a couple things in play here that really can give a viewer goosebumps. At first, Kendrick plays it off as some random kid who was running his mouth. The crowd starts booing him when he steps up to the mic, but that’s all part of the plan…

Within a mater of seconds the crowd – and Kendrick Lamar – turn in his favor. Which brings up the second moment of greatness: Kendrick jumping around like a little kid while Kyle kills (in a good way) the song.

What’s on display here is Kendrick’s natural showmanship. If he can get a crowd to get that into a random fan delivering lines to one of his songs, then imagine what he can do with a song like “HiiiPower” or “The Spiteful Chant,” which are intense tunes that engulfs their audience.

Since being named as part of XXL Magazine’s “Freshmen Class of 2011,” Kendrick has made major strides, catching the attention of the hip-hop community. Especially fellow Compton-ian, Dr. Dre.

“Everybody heard that I fuck with Dre and they wanna tell me I made it / Nigga I ain’t made shit, if he gave me a handout, I’mma take his wrist and break it.”

(Kendrick’s “Spiteful Chant”)

Kendrick worked with Dre on Detox (yeah, yeah yeah, it’s never going to be released, whatever) and on the ultimate chill song “The Recipe.” His passion and his overall rapping ability has makes him a major artist to pay attention to, and some big names have clearly caught on. He was featured by artists such as Drake on an interlude in Take Care, by workhorse Tech N9ne on All 6’s and 7’s, and is set to record an album with fellow youngin’ J. Cole.

His first major label album, good kid, m.A.A.d. City, is set to drop this October and is highly anticipated by the hip-hop heads. If the first two singles, “The Recipe” and “Swimming Pools (Drank)” are any indication, this should be just as close to perfection as last year’s Section.80.

However, Kendrick warns that the new album will be nothing like its predecessor. He may be referring to the sound and feel, but he certainly does not mean quality. For me (and hopefully most critics), this album will compete with G.O.O.D. Music’s Cruel Summer for best post-summer album. I expect Kendrick Lamar to become a more widely referred to name, and with another critical success, he could answer his calling of “hip-hop’s savior.”


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